It is a positive and motivating initiative that energizes the hearts and minds of people in America to support our Frontline Community Heroes that continue to serve our nation by providing services, resources, and kindness 

Ninety percent of the donated net proceeds will be granted to these nonprofit organizations: America Salutes You, HABcore, Bridging the Gap, Play Yellow, Warrior Angels Foundation and individual food banks and shelters across America. These Frontline Heroes provide services promoting and supporting veterans, first responders, behavioral health and wellness, foodbanks, domestic abuse prevention, and ending homelessness, throughout the United States.

WHAT IS IT?

The Frontline Heroes Challenge is a Virtual – Online – Social Media Event. Through Social Media, we will connect with the thousands of Frontline Heroes and THANK THEM!

HOW TO TAKE THE CHALLENGE

1. Record and share a #FrontlineHeroesChallenge video. Mention what Frontline workers you would like to thank (i.e. doctors, nurses, teachers, etc.).
– Share to Facebook by tagging @FrontlineHeroesChallenge
– Share to Instagram by using #FrontlineHeroesChallenge
– Share to Twitter by using #FrontlineHeroesChallenge
2. Challenge – three contacts!
– Tag three of your closest friends/family members/contacts who you want to see make a video of their own.

We encourage you to donate to the Frontline Heroes Challenge!

HOW TO ADD YOUR VIDEO TO YOUR SOCIAL MEDIA ACCOUNT(S)

On your individual Facebook page:

Add Photo/Video – upload your video thanking frontline workers and performing your favorite pastime.

In Copy Area:

  • Explain what Frontline workers you would like to thank.
  • Tag Frontline Heroes Challenge Facebook page by typing @FrontlineHeroesChallenge
  • Challenge 3 friends who have Facebook by typing @ and each contacts name

Click Post

On your individual Instagram page:

Add Photo/Video by clicking box with + at bottom of screen – upload your video thanking frontline workers and performing your favorite pastime.

Once video has been selected, on New Post Screen:

In Write a caption area:

  • Explain what Frontline workers you would like to thank.
  • Include the hashtag #FrontlineHeroesChallenge in caption area
  • Tag Frontline Heroes Challenge Instagram page by typing FrontlineHeroesChallenge in the tag people section.
  • Challenge 3 friends who have Instagram by typing @ in front of each contacts name

Click Share


The Frontline Heroes Challenge is a positive and motivating initiative energizing the hearts and minds of people across America.

We are promoting and raising funds for our Frontline Heroes: Foodbanks, homelessness, veterans, military, first responders, mental health, and wellness.

90% of your donation goes directly to the beneficiaries listed above. 

Donate To America Salutes You:

How You Can Be Involved:

  • Make a voluntary donation of any amount to this great cause!

The Sporting Season Opens

As the MLB, NFL, PGA, LPGA, NHL, and NASCAR open their seasons we ask them to support the Frontline Heroes Challenge “America Salutes You” during their season.

Examples of #FrontlineHeroesChallenge videos

  • Record yourself saying thank you to a Frontline Hero or Organization and/or:
    • Calling out a specific name or company
    • participating in a sport, pastime, or simple message to say thank you.
    • Hold up a sign saying thank you

Facebook: https://www.facebook.com/frontlineheroeschallenge
Instagram: https://www.instagram.com/frontlineheroeschallenge
Twitter: https://twitter.com/FLH_Challenge

Things You Should Know:

  • We are promoting and raising funds for our Frontline Heroes: Foodbanks, homelessness, veterans, domestic abuse victims, military, police, mental health, and wellness.
  • 90% of public donations will benefit America Salutes You, HABcore, Bridging the Gap, Feeding America, Play Yellow, Warrior Angels
  • The Challenge begins August 1, 2020
  • Donations will support the designated charities
  • Register on social media: Facebook, Instagram, LinkedIn
  • americasalutesyou.com , #frontlineheroeschallenge, Facebook: Frontline Heroes Challenge

One lucky contributor will be awarded the ultimate V.I.P. experience at this years America Salutes You Concert:

If you are going to submit music, please create your own song or show your patriotism singing a patriotic song in the public domain such as the Star Spangled Banner, America The Beautiful, or My country Tis of Thee. Songs that are Copyrighted will not be considered for the V.I.P. experience.

More About The Frontline Heroes Challenge

The Frontline Heroes Challenge is a positive and motivating initiative energizing the hearts and minds of people across America.

We are promoting and raising funds for our Frontline Heroes: Foodbanks, homelessness, veterans, military, first responders, mental health, and wellness.

90% of public donations will benefit America Salutes You, HABcore, Bridging the Gap, Play Yellow, and The Warrior Angels Foundation

The Challenge begins August 1, 2020 and will conclude prior to the America Salutes You Concert on October 1st, 2020.

One lucky supporter will be awarded the ultimate V.I.P. experience at this year’s America Salutes You Concert:

If you are going to submit music, please create your own song or show your patriotism singing a patriotic song in the public domain such as the Star Spangled Banner, America The Beautiful, or My country Tis of Thee. Songs that are Copyrighted will not be considered for the V.I.P. experience.

Frontline Heroes Challenge Founders:

  • Marta Quinn
  • Mike Ferraro
  • Bob Okun
  • Adam McIndoe
  • Vince Papale
  • Rick Peterson
  • Stephen Baker
  • Annette “Babe Deluca”
  • Jim Dowd
  • Brian Propp

For questions or inquiries, please contact:

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